A few people have recently mentioned to me that they don’t understand the usefulness of tools like Amazooka or AMZ Tracker for tracking their products, after all tracking a products BSR or rankings for a particular keyword doesn’t lead to more sales, so I’m going to describe how I use them and why I find them to be important for my business.

Really I should have written this 3 months ago as a lot of people have also been asking about sales drops the last few months due to being in Q3. If these same people had graphs of their BSR and keyword rankings, and knew how to read them, they wouldn’t be asking these questions.

I launched a new product on Amazon recently that had taken a LOOONG time to develop and since day one of conception my plan was always to do a Zonblast with it and see what performance was like. So earlier this month, I did.

To give you some context, the new product I’m launching is a super competitive pharmaceutical with 55,000 products being returned for the exact match product name.

I did a 4 wave Zonblast, on Saturday 28th, Sunday 29th, Monday 30th August and Tuesday 1st September, giving away 75 coupons each day. The product usually retails at $34.99 and we provided coupons so it was available at $1.99

As part of building up a brand with Amazon FBA I have my own e-commerce store in order to build trust with customers that search for our brand name. So far I haven’t done much more than list my various products on it, with sales copy and images taken straight from my Amazon listings.

Now I’m back in Chiang Mai it seems that there’s been a huge swing. A lot of the people I met at the Drop Ship Lifestyle event are now looking at selling products on Amazon as their business model of choice and I’ve been fielding a lot of questions. The most common question is by far:

How much profit are you making per sale?

so I thought I’d answer that here, once and for all! Here are the transaction details for one of our sales, from Amazon.